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Analyst Internship
DOWNLOAD THE FULL JOB DESCRIPTION>As an Intern with CMG your work is centered in contributing, recreating, and learning by working with managers on specific tasks. This position is an assisting or...
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Stealing Share
“How do I drive revenue by stealing share in a no/slow-growth, large category environment?” WINNING AT RETAIL EXECUTIONCustomer Marketing Group (CMG) has helped its clients answer this question by...
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When Software Does Not Improve Trade Spending
“What do I do when the promotion management software I purchased for millions of dollars does not improve the management of my trade spending?” INTRODUCTIONThe retail environment is extremely...
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A Perspective on Modern CPG Go-to-Market Organization
Stew Bishop, President and CEOApril, 2016 Gone are the days when Finance-driven CPG organizations believe they can afford to have their own top down selling organizations as a part of their modern go...
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OUR MINDS CAN TAKETRADE SPENDING OFF YOURSBy Stew Bishop, President and CEOFebruary 2017I have been managing trade funds for more than 30 years, in house at Quaker and Bayer, and on behalf of many...
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For more than 20 years, CustomerMarketing Group (CMG) has empowered leading and emerging brands to maximize the efficiency of their trade spend, generating a minimum 200% ROI in thefirst year.How do we...
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CPG TRADE BUDGETS CONTINUE TO ESCALATE The majority of funds are being used to manage price vs periodic big events.... By Stew Bishop, President and CEOMarch 2017I have been managing trade funds for...
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PRUNE SKUS TO ENCOURAGE HEALTHY GROWTH Savvy gardeners prune their plants before the growth seasonand so should savvy brands. By Stew Bishop, President and CEO April 2017 Spring has arrived in most...
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Manage Price Effectively By Channel
MANAGE PRICE EFFECTIVELY BY CHANNEL CPGs must develop a comprehensive understanding of P&L and customize trade fund strategy by retail format. By Stew Bishop, President and CEO May 2017 As...
View ArticleBruce Montgomery
Bruce brings over 25 years of commercial operations experience to CMG from his time spent in consumer packaged goods and consumer finance. Bruce has led teams focused on Brand Management, Marketing,...
View ArticleColin R. Davidson
With a strong background in mathematics, Colin is skilled in a variety of analytical tools and advanced modeling techniques. As a Director at Customer Marketing Group, Colin is excited to help solve...
View ArticleReid Dale
As an Analyst Intern, Reid has been engaged in all facets of analysis for CMG's clients, leading him to develop new methods for analyzing the effects of varying sales controllables. He holds a BS in...
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AMAZON-CALLED-AGAIN
AMAZON CALLED...AGAINHOW SHOULD YOU RESPOND? CPGs must develop a comprehensive understanding of P&L and total customer funding by retail format. By Stew Bishop, President and CEO September 2017...
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